Blog Post #3 –BMW vs
Honda on our team’s chosen from Instagram
How often does BMW andHonda post? Normally, BMW posts almost every day a week, sometime they posted
more than two or three on Instagram. However, HONDA post around five times a
week in the Instagram.
The content, for the
BMW they have the information about industry related event, the video of the
car performance, and show us about the future car and the unique design. Some
of the content provide how the car is fuel consumption with this high
performance car. By the way BMW they use 50/50 rule when they post. For Honda
they are post are lot less than BMW they post only a few post in a month, but
during to the post they have more thing about the promotion and remind the
important day in a years. They will use one post to show up the discounts and
provide the coupons to the customers, they are post also include image and so on. By the way they didn’t use 50/50 rule during the post.
Keywords sentences BMW:
BMW, FUTURE CAR, PERFORME
Keywords sentences HONDA:
HONDA, DESIGN, CIVIC
The most successful
recent post with BMW is about the future car showing up, and the BMW group 100th
birthday celebrations. This post got 124k liked and got more than 2000 comments.
The most successful recent post with HONDA is about the Detroit AUTO show (the
new CIVIC is coming out). This post has 13k people liked and more than 80
shares, and almost 140 comments. I think these two posts were so successful
because it can attract the attention of others and so many people liked these
posts. Moreover, these posts are relate to they own brand.
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