Content Marketing campaign idea for Tesla
My idea is to
My audience is the family who has children and pets.
My goals is looking for adding 2000 subscribers on YouTube and 5000 followers on Twitter in one weekend.
My idea is to
My audience is the family who has children and pets.
My goals is looking for adding 2000 subscribers on YouTube and 5000 followers on Twitter in one weekend.
I would like to choose the back to school time and the holiday Family Day, because these two time are the best time for gaining families' attention and the great opportunity to promote the product.
Social Strategy: To make a warm and fragrant family story commercial about our Tesla's model X car to advocate customers to pay attention the global warming and iceberg melting. I would post the commercial only on YouTube channel and post our twitter account in the description area, I'll also made a hashtag trend #savetheearth to invite people to discuss about what Tesla did and will do in helping earth environment sustainable.
The environment topic is easy to gain people's attention because we are living in an earth which is heavily polluted by us and Tesla is very eco-friendly, especially the family with children, as well as Tesla's cars are fit for big families, so I believe this campaign attract, acquire, and engage my audience.
Social Strategy: To make a warm and fragrant family story commercial about our Tesla's model X car to advocate customers to pay attention the global warming and iceberg melting. I would post the commercial only on YouTube channel and post our twitter account in the description area, I'll also made a hashtag trend #savetheearth to invite people to discuss about what Tesla did and will do in helping earth environment sustainable.
The environment topic is easy to gain people's attention because we are living in an earth which is heavily polluted by us and Tesla is very eco-friendly, especially the family with children, as well as Tesla's cars are fit for big families, so I believe this campaign attract, acquire, and engage my audience.
